Price Point: $39.99 - $46.29

Production Time: 7 to 10 Business Days from Artwork Approval

Available Colors: Red, Black

Perfect For: Employee Giveaways/Client Gifts/Corporate Swag Store Items/ Swag Store Real Estate /Summer Swag/Raffle Prizes/Outdoor Items

*SNIFF SNIFF* Wow…who’s grillin’ the burgers and dogs?! We’ll take ours with some peppers, onions, mustard, ketchup…you know what...we'll just take the whole condiment fridge with cheese too, please! For your next beach night party, camping adventure, lake extravaganza, or just a good ol’ hangout with friends at home, the Cuisinart 14” Charcoal Grill is an absolute MUST have for your portable grilling “belly growl” needs. While it is a lightweight and easy to transport grill, the enamel-coated firebox gives this grill the strength and stamina to survive even the toughest grilling conditions. This Cuisinart Grill is also dual vented which helps to control the heat giving you the options of cooking low and slow or up to searing hot temperatures. A hot summer night calls for a designated grill master and this little grill has your name (or company logo *wink*) ALL over it!

Below are a few tips and ideas to help in designing your next hero image:

1. Choose the right photo

Photos are great assets to use in your hero, and they can be a great tool to give a glimpse into your brand from the start. However, a clear, high resolution photo is much more impactful than a low quality, fuzzy image.  Make sure that you have a photo sized correctly for your hero banner to avoid any blurry imagery! It is also important to consider your hero design before you are taking or choosing a photo for your design.  You are likely going to be using text in your banner in addition to the photo, so keep in mind where elements will sit in your image, if there is enough white space, and how other graphic elements will fit over the image.

2. Appeal to your audience

The goal of a hero image is to quickly portray your brand and gain interest for your site visitors, so choosing an image or graphic that accurately represents your brand will successfully help you to achieve this.  If you are a coffee company, use an image that shows the quality or the experience of drinking your coffee that will make your audience want to be a part of it.  Add text that aligns to this image, whether that’s a call to action or a brand tagline, and you are good to go!

3. Create balance & contrast

Hero banners shouldn’t be too crowded with information, or your viewers will be overwhelmed and confused on your main message.  Keep it simple, clean, and balanced so that your message is clear when you first enter the site.  It is important to balance out the elements in your banner in a functional and aesthetically pleasing way, which is done through things like scale, positioning, and color to make sure that your design is not overly heavy in one area.  If you your image or graphic on the right side, add your text to the left to even it out. 

 

Price Point: $29.98 - $37.78

Production Time: 7 Business Days from Artwork Approval

Available Colors: Graphite

Perfect For: Employee Presents/Client Gifts/Corporate Swag Store Items/ Swag Store Real Estate/ Room Drop Gifts/ Kit Ideas/ Beach Giveaways/Summer Items

 

Summer has officially arrived! How do we know you might ask?! (Besides the fact there is an actual day letting us know) Well…someone has pre-heated the oven to 375 degrees, and we are cooking in this weather! AC, we thank you, and we owe you one! July 4^th is right around the corner and this product is a MUST HAVE for your party extravaganzas and drinking adventures! The Merchant and Craft Revive Recycled Backpack Cooler holds your dry items in the top section and keeps your beverages (or food) insulated and cold in the lower section. Another great feature of this backpack is that it’s earth-friendly and the material is made from recycled plastic bottles! It’s a feel good way to keep all your important belongings on you and your beverages cold and handy!

The importance of signage design is sometimes overlooked by business owners, but the reality is that signage is one of the first things that a customer sees when visiting your business or store.  Just like a logo, signage can either make or break a first impression of your business, so you want to make sure that you design something that will grab your customer’s attention, paint a clear message, and be memorable!

 

Here are a few tips to keep in mind when designing signage:

1. Readability

The most important thing about your signage is that it is clear and easily read. If its legible, your message is likely to be seen by more people at just a glance (which sometimes is all it takes to make an impression!) To assist in readability, choosing fonts that are simple, bold, and clear will allow for quick visibility and less distraction from what the message actually is. Stay away from script or decorative fonts when possible, as these are often harder to read, especially from a distance.  Readability can also be impacted by how much or how little white space is used on a sign.  Too much information crammed into one area makes it much harder to read and distinguish what the message is.  Leave enough space around your text to create a contrast that will allow your message to stand out.

 

2. Contrast

Speaking of contrast, having contrast within your signage is another factor to helping with readability and clarity of both your design and message.  Ultimately, the goal with signage is to have your message easily understood, so it is important to create something that stands out, especially when you only have a few seconds to catch someone’s attention.  Think white on black or complementary colors over tone on tone, as well as thick bold fonts paired with thin simple fonts.  White space, too, can be used to create balance and contrast! With a bold message over a simple background that uses lots of white space, your message is sure to stand out to your customers and passersby alike.

 

3. Hierarchy

Hierarchy shows people what to read first on your sign, so use it wisely when determining what you want your primary message to be! As mentioned before, text size and weight definitely help in placing hierarchy. For example, on Sale or promotion signs, you often see the word “SALE” on the top of the sign in large letters.  This grabs your attention right off the bat, and then you walk in closer to see the details of the sale that are listed below in a smaller font.  The “SALE” message is the main focus, though, as that is the information that people need in order to be initially interested.  So, making your top line the largest and working sizes down from there can be a simple and effective way to communicate the importance of your information.

 

 

All in all, signage is an important marketing tool to any business and when used successfully, can draw people’s attention to your business.  To create the most impact from your signage, use simplicity, contrast, and hierarchy in your design, and stick to the goal of delivering a quick but effective message with your sign.  Let the sign designing begin!

Price Point: $1.67 - $16.98

Production Time: Up to 7 Business Days from Artwork Approval

Available Colors: Varies Depending On Product/ Includes RAINBOW

Perfect For: Employee Giveaways / Swag Store Giveaways / Pride Event Giveaways / Pride Campaign Items

ITS PRIDE MONTH PEOPLE!!! Wave those rainbow flags, shake your colorful tutus, throw the sparkles and glitter in the air, and remind people that LOVE IS LOVE. This month is truly a time to celebrate and recognize how far our LGBTQ+ community has come. We recognize the resiliency and determination of each beautiful individual who is fighting to live freely and as their authentic selves. Our LGBTQ+ community is opening the hearts and minds of people in this world and laying a loving and welcoming foundation for generations to come. NorthPoint and the promotional product world ALSO appreciate and recognize the importance of Pride Month, and we’ve got just the festive products to help celebrate! The list of pride-themed products is endless, including anything from bags, drinkware, sunglasses, and hats to t-shirts, tech items, bracelets, and more! Allow NorthPoint to help you spread the love with your next Pride Campaign (and just in case you didn’t know, rainbow really does look amazing on EVERYONE!)